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Can culture and community drive success? – Research & Development World

By October 19, 2020News
Brett Malone, Ph.D., President & CEO Virginia Tech Corporate Research Center

Brett Malone, Ph.D., President & CEO Virginia Tech Corporate Research Center

Not every research project succeeds. And not every company survives. However, the ones that align with the culture of winning and sign up and adopt the community charter are opting in for a much higher chance of disrupting their industry and changing the rules of the game.

So, you are probably thinking it’s not important, right?

But it is… At the Virginia Tech Corporate Research Center, we have the unique ability to witness effective project teams daily. With over 200 companies creating breakthroughs from nanomaterials to self-driving vehicles, we have a ready-made ‘team laboratory’ to understand what works and how to scale.

Image: Brett Malone, Ph.D., President & CEO Virginia Tech Corporate Research Center

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